São Paulo | August 14, 2019
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Employer Branding Breakfast Meet-Up
Everything a business does comes with a promise, whether spoken or unspoken. To paraphrase Silicon Valley venture capitalist, philanthropist and author Freada Kapor Klein, a company that doesn’t live up to the promises it makes faces serious repercussions from customers, employees, partners—and job candidates. At a time when authenticity is key and the talent market is hotly competitive, broken promises can damage your employer brand, making it more difficult to get top candidates to join your company.
Join Carmen Bryant for a deep-dive into the promises your organisation makes to its employees, candidates and consumers, and how these promises aren’t always mutually exclusive. She will share strategies to help you set—and deliver upon—realistic expectations that reflect well on your employer brand, as well as examples of companies who have mastered the art of authenticity.
Praça João Duran Alonso, 34 , 13º andar CEP: 04571-07 Brooklin, São Paulo/SP
Director of Marketing