Vancouver | October 22, 2019
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Indeed Explore brings data, strategies, tactics, and insights to talent attraction professionals around the world.
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Building a Cult Employer Brand: It’s not enough if only your customers love you
What’s the intersection of your consumer and employer brands? What methods can you employ to ensure that your company attracts the talent you need to drive your business? Join Saeed Sadooghi, Recruitment Evangelist, at Vancouver Explore on October 22, where he’ll tackle these questions and more.
Building a Cult Employer Brand: It’s Not Enough If Only Your Customers Love You
Building a brand with a cult following begins with attracting a cult-like workforce, but therein lies the challenge that so many companies encounter. Similar to the way marketers live and breathe tactics to convince consumers to choose their products and services, HR professionals need to use these same tactics to convince job seekers to choose their company.
Delve into new research that explores the intersection of companies’ consumer brands and employer brands, and the role that relationship plays in driving job seekers’ decisions to pursue certain companies over others. Harness your newfound understanding of the brains and behaviour of prospective candidates to elevate your employer brand, taking your company beyond a great consumer brand to a great place to work.
Register now to secure your spot at our free Vancouver Explore event.
Water Street Cafe
300 Water St, Vancouver, BC V6B 1B6, Canada